The United States accounts for the highest gross dollar volume, contributing 32% to MasterCard’s total gross dollar volume. APMEA (Asia-Pacific, Middle East, and Africa) contribute 31% to the total volume, and Europe accounts for 27% of the total volume.
The above graph shows the geographic breakdown of MasterCard’s total gross dollar volume. While the US contributes most heavily to the total volume, its growth rate is the lowest among all regions. In the latest quarter, APMEA, Canada, and Europe recorded a volume growth of nearly 15% in local currency.
Latin America recorded 14.2% growth in volume, whereas the growth was 6.6% for the US. The rapid growth in emerging markets is attributed to the fact that MasterCard’s penetration in these economies is still very low, as cash and checks are still the predominant modes of payment.
View more information: https://marketrealist.com/2015/06/growth-mastercards-gross-dollar-volume-important/