Dr Pepper Snapple sells its CSD brands in the United States and Canada. Key brands in this category include Dr Pepper, Canada Dry, 7UP, Squirt, Crush, A&W, Sunkist, Schweppes, and Sun Drop. These brands enjoy dominance in the flavored or noncola CSD market.
Canada Dry, 7UP, A&W, and Sunkist are together termed Dr Pepper Snapple’s Core 4 brands. Canada Dry is a leading ginger ale in the United States and Canada. 7UP is a lemon-lime-flavored drink and a popular noncola CSD in the United States. Sunkist is a leading soda drink available in orange, strawberry, grape, and other fruit flavors. A&W is the number-one root beer in the United States. The company has also introduced lower-calorie versions across its Core 4 brands.
Dr Pepper Snapple is the third-largest CSD maker in the US market, trailing market leaders Coca-Cola and PepsiCo, which collectively hold about 70% of the US CSD market. Investors can have a diversified exposure to these companies through ETFs such as the Consumer Staples Select Sector SPDR Fund (XLP) and the SPDR S&P 500 ETF (SPY).
View more information: https://marketrealist.com/2014/12/overview-dr-pepper-snapples-key-brands/